Don’t just say it. Illustrate it.
Let us tell your client’s story through timelines, charts, maps, diagrams, storyboards, and other visual representations.
Want infographic flare elsewhere?
Infographics, as defined by various sources, are graphic visual representations of information, data, or knowledge intended to present information quickly and clearly. Since we are in the age of Big Data, it makes sense that we are surrounded by data visualization, from news websites to iPhone apps. Infographics are now used in virtually all mass communications around the globe, designed for readers with little or no prior knowledge of a subject.
Why do infographics work? Because 90% of information transmitted to the brain is visual, according to the report, The State of Infographics (2017), from New York-based visual communications firm, Infographic World. Furthermore, visuals are known to improve learning and retention by a whopping 400%! The reasons behind this phenomenon are obvious, from shorter attention spans (thanks to smartphones) to the fact that we absorb information faster when there are graphics.
The simple truth is that our brains are wired for infographics. Over half of our brain is specifically dedicated to processing visual information. And 65% of people are visual learners, according to the Social Science Research Network. Content with visuals gets 94% more views, and readers are 80% more likely to read information that includes visuals.
Consider these statistics:
Sources: Huffington Post (see internal references); Wharton School of Business, Effectiveness of Visual Language Presentations, MacroVU, Inc., www.macrovu.com.
Our Proven Success
Subscript Law is the first and only news outlet consistently reporting on legal cases in infographics. We have gained recognition from NPR, SCOTUSblog, the ABA, and numerous law schools.
Our lawyers have systematized how to analyze legal information. We organize images and paraphrase text to be legally sound while at the same time conveying information as efficiently as possible.
Our reports give attorneys what they need to know, and they are also accessible to other audiences.
The success of our legal news website demonstrates our ability to create legal infographics to suit your audience, whether it be members of a jury, a judge or busy professional clients.
Maintaining Our Vision
Subscript Law’s fee-based services support our nonprofit mission to smartly engage the public around legal issues. Ultimately, the vision is to have an American public that can fully understand current events, can advocate politically, and can think legally. We have gained a national reputation quickly, and we must maintain our momentum. In order to build a sustainable financial model, we reached the juncture where we need to generate revenues beyond donations, building on our expertise and success in the legal information space. We will remain a nonprofit, true to our original vision, increasing our visibility and range.